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- Director of Marketing
- Director of Tonic Merchandise
- PHP Engineer with Front End experience
- System Administrator with General IT experience
To apply, please email jobs@tonicgen.com with the job title in the subject.
Director of Marketing
Summary:
TONIC/GreenDimes, (currently at www.greendimes.com and www.tonicgen.com), is a private, for-profit company that sells superior products and services while partnering with global charitable causes to help solve real, tangible problems by donating some portion of our revenues to these causes. The company is seeking a Director of Marketing to run all of marketing for all Tonic/Greendimes products.
Description:
The Director of Marketing will lead the strategy, development, and execution of all new customer awareness, acquisition, and engagement marketing initiatives for all current and future Tonic products. The position will have ownership of a broad range of acquisition efforts supporting all long term business objectives, managing all advertising and communications programs starting from initial pre-sale awareness through customer conversion, engagement, and merchandising. This position will own creative development, agency management, customer research, and all online and offline programs, and will be responsible for managing a budget and setting and hitting quarterly customer acquisition and upgrade goals. The person in this position should be very results-driven and hands-on, have a high degree of energy, enjoy being focused on both strategic and operational excellence, and be able to thrive in a fast-paced startup environment.
Roles and Responsibilities:
- Test and optimize current customer acquisition channels, including SEM, PPC, SEO, affiliates, affinity group outreach, and SMM.
- Create, test, and explore creative new acquisition channels.
- Work with the product and operations teams to improve customer conversion rates at all stages of the customer funnel.
- Own all customer communications via the site and email.
- Own all merchandising efforts, and all upgrade/upsell offers.
- Own an annual budget, set and manage to quarterly forecasts and goals, and manage all reporting against those goals.
Experience Required/Qualifications & Skills:
- 5+ years consumer marketing experience, with 2-3 years of experience in developing and executing online direct marketing programs (SEM, SEO, PPC, Affiliates) focusing on customer awareness and acquisition
- Experience in ecommerce and/or consumer subscription services a big plus
- 2+ years managing customer email campaigns and working with external email vendors
- Extreme focus on numbers and results, strong analytical capabilities, the ability to think both strategically and tactically, and excellent general business acumen and problem-solving skills
- Must be able to thrive in a fast-paced, agile, passionate startup environment
- BA/BS in a marketing, business-related, or engineering field required, MBA preferred
- Sense of humor absolutely required
This position offers competitive salary, benefits, and the chance to change the world.
Director, Tonic Merchandise
Summary:
TONIC/GreenDimes, (currently at www.greendimes.com and www.tonicgen.com), is a private, for-profit company that sells superior products and services while partnering with global charitable causes to help solve real, tangible problems by donating some portion of our revenues to these causes. The company is seeking a professional to own and drive the Tonic merchandise businesses.
The Director, Tonic Merchandise is expected to:
- Grow the Tonic Merchandise business by setting and owning online and wholesale targets and working with the product, marketing, and operations teams to drive product strategy, innovation, and marketing programs
- Establish and manage a strong product development processes together with the engineering team, including ownership of product design, planning, and management (e.g. PRDs, wireframes, UI specs)
- Monitor financial and non-financial key performance indicators, and regularly report to staff on trends that affect performance
- Launch and manage distribution partnerships with retail and online stores, and sourcing relationships with other product suppliers, including affiliate-style relationships
Required experience and knowledge:
- Minimum of 3 years driving and growing an online ecommerce site, and/or 5 years as a successful product manager or marketer for an ecommerce site
- Experience supplying product into physical retail stores a big plus
- Demonstrated success defining and launching products and regularly achieving business metrics
- Comfortable writing product management specifications to be used to guide engineering team
- Excellent written and verbal communication skills and attention to detail
- Extreme focus on numbers and results, strong analytical capabilities, the ability to think both strategically and tactically, and excellent general business acumen and problem-solving skills
- Must be able to thrive in a fast-paced, agile, passionate startup environment
- BA/BS in a marketing, business-related, or engineering field required, MBA preferred
- Sense of humor absolutely required
This position offers competitive salary, benefits, and the chance to change the world.
You can currently find the Tonic Store at www.tonicgen.com. Check it out, and buy a t-shirt while you're at it.
PHP Engineer with Front End experience
Summary:
TONIC/GreenDimes, (currently at www.greendimes.com and www.tonicgen.com), is a for-profit company that sells superior products and services while partnering with global charitable causes to help solve real, tangible problems by donating some portion of our revenues to these causes.
Roles and Responsibilities:
- Working closely with product management to define new features and functionality for our new and existing web products.
- Owning individual projects while working in parallel on collaborative projects.
- Working in a small group within a start-up environment creating full service dynamic web products and the backend systems to support them. 70% Back-end development 30% Front-end Web Development.
- Working within a Linux and open-source environment.
- Creating complex standards-compliant web applications utilizing CSS, JavaScript, HTML/XHTML.
- Participate in strategic conversation and decisions about technology, architecture and implementation.
Required experience and knowledge:
- Development experience in a collaborative environment using Subversion or CVS
- Experience in developing high performance web-applications used by millions of users.
- Development experience in a template environment (Smarty PHP preferred)
- Experience building E-Commerce websites
- Excellent communication and interpersonal skills
This position offers competitive salary, benefits, and the chance to change the world. It is full time in Palo Alto, CA.
System Administrator with General IT experience
Summary:
TONIC/GreenDimes, (currently at www.greendimes.com and www.tonicgen.com), is a for-profit company that sells superior products and services while partnering with global charitable causes to help solve real, tangible problems by donating some portion of our revenues to these causes.
Roles and Responsibilities:
- Work in a dynamic start up environment and be responsible for multiple roles; system admin, network administrator, IT support
- Be responsible for all company servers, ensuring 24x7 site operation.
- Perform standard administration tasks (creating, deleting users and such)
- Help configure and manage production equipment, and assist in troubleshooting production problems and network devices
- Install, configure and troubleshoot Linux servers, Apache, XP desktops and Mac OS X, as well as Windows applications (like MS exchange)
- Monitor system availability and performance; weblog reporting; Sendmail activity
- Develop tools to monitor and maintain systems
- Help design and scale systems to meet demand
Required Experience and Knowledge:
- 3 - 5 years system administration experience; Linux and NT Admin; experience with LAMP/UNIX/Apache
- Familiarity with fundamental networking/distributed computing environment concepts; can configure NFS and NIS; can use nslookup to check information in the DNS; understands basic routing concepts
- Be comfortable with all aspects of operating system administration: outlook (exchange) systems, printer systems, the fundamentals of security, system installation and configuration, and installing third-party software.
- Server deployment and active load balancing configurations; Server level security and permission administration.
- Support performance tuning and threshold monitoring.
- Experience writing scripts in some administrative languages (Tk, Ruby, VBScript, a shell). Python a definite plus.
- Strong interpersonal and communication skill; able to communicate and manage data center location.
- Able to work in a dynamic start up and have the foresight and skills to help a rapidly growing company plan for the future.
- This position offers competitive salary, benefits, and the chance to change the world. It is full time in Palo Alto CA.
This position offers competitive salary, benefits, and the chance to change the world. It is full time in Palo Alto, CA.